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Email Broadcasts

Our email broadcast tool makes it easy to load newsletter templates and insert personalisation. Templates can be edited and then checked against spam filters to ensure compliance and increased delivery & read rates.

Using our search tools you can pinpoint your targeting based on any stored field of data. You can also exclude or include previous recipients to SMS or email broadcasts.

All soft and hard bounces as well as unsubscribe requests are processed automatically and are flagged on your lists when they meet the criteria for removal.

For non-responsive customers we have inbuilt rules that automatically broadcast a 'cleaning email' requesting interaction. If no contact is made the customer's email address is flagged and removed from future sends. Email broadcast is all about reputation and the archiving of customer data is central to achieving a better reputation and therefore higher read rates.

If you are broadcasting for more than one location, brand or product we have a full content management system that merges in content based on the customer’s preference.

PowerText is a partner of SenderScore by Return Path and through its certification program we can guarantee delivery to Hotmail, Yahoo and a whole host of other ESP's, for full details click here.

If you don’t have the time to design and broadcast your own email our design department can do it for you, adding animation and sparkle to your content to really draw the eye.

 

Facebook Broadcasts

If you are operating multiple Facebook pages then PowerText can deliver posts to your pages including images, forms, polls and video/music content. We can do this as part of a larger campaign or via single broadcasts.

SMS Broadcasts

Used well, SMS offers a great return on investment. In a lot of ways it’s the most powerful marketing medium, personal, immediate and with a very high delivery rate.

Over the years we’ve developed some great tools, all designed to provide ROI that exceeds expectations. We have an inbuilt keyword manager for short code campaigns that drive both data and sales leads.

Last year we developed our URL shortening tool which allows the insertion of a URL (web address) into a text message. This can be tracked and used to target smart phone users.

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